Quite often, teams can unwittingly fall into a state of “tech hypernormality,” a condition where the team operates in a seemingly stable environment despite underlying issues and the need for innovation. Much like the societal dynamics of hypernormalisation explored by Alexei Yurchak, tech hypernormality in a team setting occurs when the status quo is maintained,...
After a recent optimisation workshop with one of our business units I realised that propinquity theory takes center stage as a guiding principle that can significantly impact organizational dynamics. If you are a CTO, understanding and strategically leveraging propinquity can lead to transformative improvements in people, processes, and products within the company. What is Propinquity...
